Strategic Consulting

Business Plan Localization, Funding, Business Development, Alliance Building, Legal Checks (governments), and Office Set-up

Consulting Services for Developing Business Plans and Executive Summaries

When launching a new business overseas, it is absolutely essential to be armed with a business plan, executive summary, and balance sheet. No matter how attractive your business presentation, without a business plan and other documents, you are unlikely to elicit anything more than a vague, “That sounds interesting.” Success in overseas markets pivots on having a partner who will act as guarantor for local investments and other matters. These are extremely busy people who invest in a wide variety of businesses and are unlikely to be interested in a business lacking a clearly presented plan, or at the very least an executive summary.

The world is vast, but at the same time, quite small. No matter how unique a business idea may be, there are almost certainly new businesses with quite similar plans moving forward somewhere in the world. These businesses are also looking for funding, which means investors are in a position to simply wait until an investment opportunity piques their interest. Investors begin by reviewing potential businesses with organized documents at the ready; evaluating the founders; comparing similar proposals and debating their respective merits. They ask the advice of experts and decide how much to invest or whether to invest at all. In this environment, a business with no documented plan will not make it into the review process.

However, with a business plan written to satisfy native investors and then simply translated, as is, into Japanese, Japanese investors are unlikely to show interest. These investors are often wondering if the plan is truly realistic or viable in their markets. They values plans more beneficial to their society, not just to investors themselves. You need to re-construct your plan for Japanese investors to get invested. ClassBiz will help you to get investors' decision, faster than any agents in Japan.

Funding

Once you are ready with a business plan and other presentations in Japanese, ClassBiz will identify names of investors suitable for your business. We have relationship with many venture capitals, private investors, successful business owners, industrial investors, and other angels. We will arrange presentation tours to key potential investors suited to your plan. We will, of course, provide pre-negotiation to key decision makers in each investment sector. Please ask for more details in funding: info@classbiz.jp

Business Development & Alliance Building

With or without local funding, we can help you to develop business in Japan. ClassBiz is a company that navigates a firm's first steps into a new market. Backed by a network of business and industrial societies with whom our representatives have built trusted relationships over more than 20 years, we have helped to develop and execute new business strategies and development strategies for dozens of IT venture firms and other high-tech companies since our founding:

Company A, US Software Venture Firm: Overseas Strategies for an Unknown Startup

Company A, a cryptosystem software developer startup, was founded in 1996 by Mr. W, a former systems analyst for a major credit card company. At the time he established the startup, he also developed SET (Secure Electronic Transaction)-compatible electronic payment software proposed by Visa and MasterCard. Although his business was still in the startup stage, Mr. W decided early on to enter the Japanese market. Japan was beginning to field test online commercial transactions in a number of areas, and since there were few secure, low-priced solutions like his in the electronic payment software market that were compatible with other company products, he felt the time was right.

Company A participated in numerous SET field tests in Japan, but at the time, Internet crimes such as identity theft and fraud were not yet an issue, and despite championing telecommunication transaction security, Company A was repeatedly turned away. In Japan, large telephone companies and credit companies left customer credit card numbers and other important information on servers without firewalls or password locks. This information was transmitted unencrypted and without dedicated lines. It was an age in which people in Japan had no notion of the nefarious characters lurking on the Internet.

Recognizing that attempting to establish SET transactions in Japan would be difficult and time-consuming, ClassBiz proposed that Company A abandon this market and instead design a product based on a model that would place an SSL (Secure Socket Layer) between the purchaser's browser and the payment server of the e-commerce company, which would then to be connected with the credit card company through a dedicated line or VPN (Virtual Private Network). With this model, Company A, though still an unknown overseas venture firm, was able to secure 30% of the Japanese market, part of which is still in use today.

Company B, US Software Venture Firm: Re-launching from Less Than Zero

A software house on the brink of bankruptcy in San Diego, California, Company B had decided to sell off its favorable divisions and patents in an attempt to avoid bankruptcy. This was a company without a plan for moving forward, and its only assets were a number of programmers and a bit of cash. The company was facing certain bankruptcy in three months, when it would be forced to let all employees go and close its doors.

Around this time, ClassBiz was asked to find a partner for a group of Japanese entrepreneurs who could develop a music download system and proposed a partnership with Company B. The two parties agreed to form a joint venture, and we matched them with an angel investor, arranging for approximately one billion yen in founding capital. Although this joint venture subsequently withdrew from the Japanese market, Company B has since successfully merged with a large telecommunications equipment manufacturer and continues to operate today.

Company C, Israeli Software House: Taking on the Challenges of a New Sector

A software house originating in Israel, Company C had just entered the US market, having successfully developed several software solutions. The company's agreement with the VC that had funded its move into the US market included an agreement to develop several commercial products for Japan, and Company C hoped to launch a unique software package in Japan.

ClassBiz was asked by Company C to conduct a market survey, and in the process, we matched the company with several trading firms and Service Integrators. When we presented our survey report, we also introduced Company C to these potential Japanese partners and developed an alliance program for them. Company C was later purchased by a large Israeli/US software company in based in part on their success in the Japanese market.

Company D, Italian Food Service: Beginning from POC

ClassBiz conducted POC testing in Japan for a Europe-based client planning to launch a new food-related service for wealthy Japanese consumers. We nominated monitors who matched the client's target demographic and facilitated the signing of agreements, letters of acceptance and other forms of support for selected candidates. These monitors spent a week in Europe experiencing our client's new service and took part in an interview survey after returning to Japan. We then drew up reports evaluating the service from various perspectives. The results of the POC testing were incorporated in their entirety into the launch of this new service, and our client is currently enjoying robust growth in the Japanese market.

Areas of Current Focus

We currently work with companies on both inbound and outbound projects. For inbound ventures (companies outside of Japan looking to enter the Japanese market), our focus is primarily on food, entertainment, IT, Education, and other services. For outbound ventures (Japanese companies looking to enter overseas markets), we focus primarily on Education, IT, high-tech agriculture, robotics, and other high-tech industries.

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